Our Mission & Vision

Our Mission

To be the leader in environmentally friendly finishing materials for the construction industry.

Our Vision
  • To provide durable, quality finishing products using innovative, green technology.
  • To add value to our customers.
  • To be the preferred partner and solutions provider.

Our Values

  • We provide innovative, environmentally friendly products and solutions aimed at adding value, saving resources and enhancing customer satisfaction.
  • We initiate and embrace positive change.
  • We improve ourselves, our products and our company every day.
  • We strive for long-term financial sustainability and growth.
  • We value and adhere to the highest levels of honesty and integrity.
  • We aspire to be the best.
  • We are a truly environmentally friendly company.
  • We appreciate, respect and draw strength from cultural, religious, ethnic, national and individual diversity.
  • We achieve our goals while caring for our colleagues, our partners, our communities and our environment.